Monday, August 18, 2008

Killer Adwords Mistakes That are Costing You Money

Are you one of those who are losing money every day on Google Adwords paying too much for clicks and the purchase of clicks that are completely useless? The chances are that even if you're not cree que son! The reason so many people are doing this is because they are doing some (or perhaps all) of Killer Adwords mistakes. These are the mistakes that cost money and are so easy to do. Fortunately, they are also quite easy to solve in order to read in itself to save some money.Killer grave mistake number one is not using conversion tracking. So many people talk about how they are receiving a large percentage of clicks or click really cheap, but when I ask them if they are really turning clicks into customers who suddenly go very quiet.What point is clicking a large percentage if not their clicks generate any business? One of the best ways to track clicks you are giving businesses through Google itself is the conversion tracking. Why people do not install beyond me. It's free and Google make it very easy. Just click on the link Conversion Tracking next time you're on Google Adwords and follow the simple steps.Killer error number two is not using the broad, phrase and exact matching options keywords. Google sets its keywords using the broad-match series. However, both the phrase and exact match are usually cheaper and aimed to provide a click is more likely to convert.Killer mistake number three is not to use negative keywords. A negative keyword stops your ad will show if that word is used in the search. For example, if you're selling a product, then you probably do not want your announcement shows that when someone writing free on Google. So spend some time thinking negative keywords for their campaigns. It will save a small fortune in wasted clicks.Killer mistake number four is written that the ads are misleading. I consider this very often. If people get hung up on clicks to start making their ads more attractive and more outrageous the claims. The ads almost shouting please click! Unfortunately once the ad was clicked the visitor soon discovers that the site does not deliver the promises of ads and go. So it's another mistake wasted click.Killer number five is advertising throughout the day chasing all clicks we can. Take a good look at your conversion rates. Look at the time of day when you get your best conversions. Also leaving before the days of the week. Then use the planner AdWords only to announce at its best. You will be spending its budget at its best and you'll get more conversions for his mistake money.Killer number six is advertising in all countries. If people can not buy or use your product in their country, why allow their ads are shown to these countries? Also just better direct its sales and number seven countries locations.Killer mistake is not using AdWords reports. There are a lot of reports are extremely useful to say much about how their campaigns are doing and let you spot a lot of improvements that can be done. You can also set the reports to run regularly and email with the results. It's that easy. Therefore, if the reports have never tried to please go and spend some time looking through them. He amazed.Killer error number is eight is worrying about being in the first place. Therefore, many people get obsessed about how their ads at the top spot. I let you into a secret. The best conversion points are usually two three positions. The first post is rarely the best place. So why pay for it! So now we know about the murderer of a mistake you can do something about it today.
Source: http://www.articlesbase.com/ppc-advertising-articles/killer-adwords-mistakes-that-are-costing-you-money-526053.html

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