I Can’t Make Heads or Tails of My Google Analytics Report!

So, you just signed for Google Analytics, which finally won its code installed correctly, you just opened its first report in PDF which was sent by e-mail, and his first comment was? Yikes! Where do I start? The first thing to realize is that there are all professions based on the analysis of data web that unless you plan to venture into that road, don? T get wrapped around the axle trying to understand all the nuances of his report. Only focus on basics.Google Analytics report provides valuable data that allows a measure of the effectiveness of its plan to Internet Marketing. This will help you visualize if your site is generating traffic or there are some amendments to be made. But Don? T worry about sudden fluctuations. The natural ebb and flow of its website data vary. A few weeks and months is going to have peaks and valleys will have other, but it is important not to get hung in spikes at random. By contrast, focuses on trends and the results more time.To start understanding how it works, there are some areas that need to pay attention a. Here are some to get started. Visits. These are great but the measures of all visitors of human trafficking that hits your site, although most of it comes from the same person visiting the site 10 times per day. If that person is you, the site owner, which can artificially inflate their impression of traffic. Visitors. It is an accurate reflection of unique visitors who are not repeated. Bounce Rate. This tells you how many people are hitting a single page of your site, and then leaving without navigating to another page. The lowest rate better, usually less than 40% is considered good, but they differ from one place to another. A high bounce rate could indicate a bad keyphrase in your paid search marketing campaign. Page / visit. Would you like to see an average of 3 or higher pages per visit. It is counting the average number of pages on your site that the user opened or accessed. The average time on the site. This is the average time visitors on the site. The higher the average time spent on the site the better. Usually, 1 ½ minutes or more is good, but that will depend on its contents. Contents overview. This tells you which pages on your site are most popular and, therefore, the most important thing for your visitors. Sources traffic. The left column shows the top 5 most popular ways people found your site. The Google organic (free trade) and Google CPC (pay-per-click, if you are running) the final result will be higher than their sources over time more than likely. Keywords. This is my personal favorite as evidenced by what their key phrases visitors used to find your site. There are clues about how well? or how bad? optimized your site. These are just some terms that beginners should know. Studying the reports regularly with your site consultant or director of marketing to make sure your site is doing at its highest level. Once you begin to capture the basics, you can start experimenting with more advance features of Google Analytics. But that? S for another article.
Source: http://www.articlesbase.com/ppc-advertising-articles/i-cant-make-heads-or-tails-of-my-google-analytics-report-559665.html